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Drive: The Surprising Truth About What Motivates Us
''Drive'' is the fourth non-fiction book by Daniel Pink. The book was published on December 29, 2009 by Riverhead Hardcover. In the text, he argues that human motivation is largely intrinsic, and that the aspects of this motivation can be divided into autonomy, mastery and purpose. He argues against old models of motivation driven by rewards and fear of punishment, dominated by extrinsic factors such as money.
== Summary ==
In his book Daniel Pink has made a 140-character summary of what the book is about, in the style of Twitter.
:"Carrots & Sticks are so last Century. ''Drive'' says for 21st century work, we need to upgrade to autonomy, mastery and purpose."
Another summary was done by RSAnimate, a ten-minute video animation adapted from Dan Pink's talk at the RSA. In the book, Pink discusses the advantages of intrinsic, internal motivation compared to the traditional old-school external motivation of fear, money and rewards.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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